Who benefits from a clear focus on ethnicity?

ETHNOS strongly believes that inclusion goes hand-in-hand with business excellence.

Benefits to ethnic minority communities

Including minority ethnic groups in all aspects of organisational and social life brings important benefits to people from minority ethnic backgrounds themselves. It fosters:

• social recognition and a feeling of belonging
• opportunities to progress and develop on a fair basis
• opportunities to contribute more fully to economic, political and cultural life
• access to better quality products and services
• improvement in material, social, psychological and health conditions

Benefits to society

Creating a society in which all can participate on a fair basis carries rewards for everyone. It fosters:

• greater social cohesion
• appreciation of diversity, mutual respect and tolerance towards difference
• increased justice and fairness
• use of all human resources
• healthier economic and political life
• richer, more diverse cultural life

Benefits to business

The business case for the full inclusion of minority ethnic people is powerful and multi-faceted. The understanding and integration of people from minority ethnic backgrounds can lead to:

• increases in sales through better targeted and more efficient marketing
• an enhanced corporate image and a stronger competitive advantage
• the creation of niches for certain industries
• a higher quality and more diverse workforce through the use of a broader range of talents, skills and experiences
• higher productivity, better morale, lower absenteeism, more goodwill
• the avoidance of discrimination, institutional racism and related costs
• the contribution to a healthy society and participation as good corporate citizens